Mario Nanni

Mario Nanni

‘What has been built without passion will be lived without pleasure”. I wrote that on the wall of light, that I’ve just carried out for the new venue of Fondazione Biennale di Venezia at Cà Giustinian. I think this thought shows the real way to follow for overcoming what everybody calls by now a “difficult, historical time”. It’s the wish to work with dirty hands, that makes the difference. The design community and most of all the designer’s role is changing, because once thy knew more about matter, craftsmanship, now they too often focus on advanced technology, even to the extreme, considering it just an exercise of style, often not used for a real need. The designer has to go back designing problem-solving things: practical problems, by creating objects that simplify actions, thoughts and feelings. Research, experimentation and innovation must aim at a conscious development of projects, an evolution of thought, a path increasingly far from that loss of identity many companies are in for. To copy doesn’t mean to design, to turn to well-known names of design isn’t necessarily the best way to be successful on the market. You need strength and courage to tackle new issues, to attend the best schools is not enough, you need also to watch the surrounding world to leave the traces of your thoughts.